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Spotlight on AdWords Search Funnels - Part 1

We recently announced a brand new section to AdWords reporting called AdWords Search Funnels and today we’d like to give you more in depth info about these very useful reports.

What are AdWords Search Funnels reports?

Search Funnels show you the AdWords ad click and impression behaviour that leads to a conversion on your site. A conversion could be a completed sale, form submission, time spent on your site etc.. These conversions are based on the completed action(s) you have specified with AdWords Conversion Tracking or from goals imported into AdWords from your Google Analytics account.
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Over de auteur

Martijn van VreedenIk ben Martijn van Vreeden, conversie optimalisatie specialist en webanalist bij Pon Automobielhandel in Leusden.
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