Google Analytics’ Gift to Humanity: Multiple Custom Variables
Say you have an online store where you sell clothes for men, women, and children. Wouldn’t it be nice to have more visibility into the shopping experience based on site visitors’ age, gender, and products of interest?
Say Hello to a feature known as “Multiple Custom Variables!” To read more about how it works, check this post in the Google Analytics blog.
In this post, I would like to walk through our implementation strategy and technical details.
Say Hello to a feature known as “Multiple Custom Variables!” To read more about how it works, check this post in the Google Analytics blog.
In this post, I would like to walk through our implementation strategy and technical details.
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Over de auteur
Ik ben Martijn van Vreeden, conversie optimalisatie specialist en webanalist bij Pon Automobielhandel in Leusden.
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