Webanalytics
Facebook Connect for Ecommerce: Is It Right For Your Bu...
If you’re one of Facebook’s 500 million users, you’ve likely encountered a Facebook Connect invitation in your travels through the Interweb. According to Facebook, 30% of its users actively engage with third party websites through Facebook Connect each mo ...
Toegevoegd op: 07 februari 2011www.getelastic.com/facebook-connec...
Conversion Funnel Web Analytics Measurement Model
Instead of using margin and volume to make your web analytics framework, It may be easier to build it out using a conversion funnel. The different steps of the funnel give you ideas and starting points for brainstorming the functions your site has. It als ...
Toegevoegd op: 27 januari 2011www.bydatabedriven.com/conversion-...
Google Analytics Reporting: Really Understanding the Ch...
In last week's post we began this "3-course meal" of posts by describing the reporting required to support the business decisions to invest new resources in dealing with Page Load Latency (PLL).This week we will take a close look at Events and Custom ...
Toegevoegd op: 27 januari 2011blog.vkistudios.com/index.cfm/2011...
Keyword Discovery Using Google Analytics
One tricky part of SEO is figuring out which keywords should be used in your SEO strategy that you don’t know about. Tools like Rank Checker require you to know which keywords you want to rank well for before you can plug them into the tool and measure wh ...
Toegevoegd op: 19 januari 2011www.bydatabedriven.com/keyword-dis...
Tijd voor nieuwe meettechniek? Meetdata Google Analytic...
Dit artikel is een gecombineerd artikel, omdat onderwerp één leidde tot onderwerp twee. Dan kan je toch ook gewoon twee artikelen schrijven? Klopt, maar daar had ik geen zin in. We beginnen met onderwerp één: het koppelen van bezoekgegevens en dan komen w ...
Toegevoegd op: 12 januari 2011www.webanalisten.nl/methoden-en-te...
11 Types of Analytics for 2011
I was recently interviewed along with other online marketing bloggers for the Inc. Magazine article 11 Best Analytics Tools. Not all of my picks made the article, so I’d like to share them with Get Elastic readers, as they’re pertinent to ecommerce. Rathe ...
Toegevoegd op: 10 januari 2011www.getelastic.com/11-types-of-ana...
6 praktische Google Analytics rapporten en segmenten
Google Analytics. Een prachtig programma. Hoeveel bezoekers heb ik, waar komen mijn bezoekers vandaan, hoeveel pagina’s hebben ze bezocht. Allemaal leuke statistieken, nietwaar? Maar wat kun je met deze gegevens? Niks. Noppes. Nada. Nee, wie echt praktisc ...
Toegevoegd op: 07 januari 2011www.marketingfacts.nl/berichten/20...
Google Analytics Subdomain Tracking
If you do a quick search on "Google Analytics Subdomain Tracking", you may have noticed that many of the top results are either woefully out of date or rather confusing. The purpose of this post is to provide my recommendations for Google Analytics subdom ...
Toegevoegd op: 06 januari 2011www.roirevolution.com/blog/2011/01...
New Year, New Asynchronous Tags for GWO
Happy New Year fellow testers! We’ve just made a change to the Website Optimizer tags that will help your pages load faster, improve data accuracy, and eliminate tracking errors when tags are not fully loaded.
Toegevoegd op: 06 januari 2011websiteoptimizer.blogspot.com/2011...
Customer Insights From AdWords Remarketing
How much do you know about the interests of the visitors to your site? One of the cool things about doing remarketing through Google’s Display Network is that you can see the placements and impression counts on the sites that people visit after they visit ...
Toegevoegd op: 08 november 2010www.bydatabedriven.com/customer-in...
49 procent meer conversie op de interne zoekmachine
Wanneer je meer conversie wilt halen uit een onderdeel van je website ga je vaak aan de gang met interactie en content. Hoe kunnen we de pagina nog overzichtelijker maker, beter laten aansluiten bij wat de bezoeker zoekt. Hoe zorgen we dat de content is w ...
Toegevoegd op: 08 november 2010www.webanalisten.nl/verbeteren/pra...
Keys To Web Analytics Maturity: Structure, Process, Hyp...
Take two months to tag the website with JavaScript code (nine months for "high end" tools). Realize you did some things wrong and in nine months the company now has new needs. Go back, roll up your sleeves and spend more time on re-implementation. Log int ...
Toegevoegd op: 01 november 2010www.kaushik.net/avinash/2010/11/we...
Display the Source of a 404 Error in Google Analytics
While falling asleep about five minutes ago (looking at the longtail keywords for our blog) I was struck with a pretty awesome idea. If you remember Fixing Your 404's with Google Analytics, I mentioned Matt Cutts solution, using Google Webmaster Tools to ...
Toegevoegd op: 28 oktober 2010blog.vkistudios.com/index.cfm/2010...
What Makes Them Click? 7 Business Questions Answered Wi...
Google Analytics has just released a new feature called In-Page Analytics. The major advancement In-Page offers is the ability to view page statistics as you navigate your site (rather than through pages of links under your Content menu). You can see the ...
Toegevoegd op: 24 oktober 2010www.getelastic.com/what-makes-them...
Query Paths in Search Funnels
Broad match keywords in your AdWords account may be matched to a variety of keywords your users are searching for. You bid on certain keywords, but what about the actual queries that these keywords were matched to? You can see Keyword Paths within Search ...
Toegevoegd op: 24 oktober 2010adwords.blogspot.com/2010/10/hot-o...
5 Quick Google Analytics Hacks
Regex is teh awesome. I don't claim to be amazing at it but there are a few common regex strings I use all the time in my analysis.Length of KeywordTo quickly filter your keywords report by the length of keyword, I use some regex to count the numb ...
Toegevoegd op: 18 oktober 2010www.seomoz.org/blog/5-quick-google...
Prettying up your Google Analytics reports with Adobe I...
Insights are grand, and being able to take quick action with them is better. But at some point every analyst needs to make reports.
Toegevoegd op: 09 oktober 2010blog.vkistudios.com/index.cfm/2010...
Was that visitor signed-in?
With GA you can track custom information about a visitor, a specific visit, or a particular page with Custom Variables.One of the things people often want to do is to know when the visit is a signed-in visit.
Toegevoegd op: 08 oktober 2010www.lunametrics.com/blog/2010/10/0...
Rebel! Refuse Report Requests. Only Answer Business Que...
Ask a famous blogger, a published author, a random twitterer or your mom how to succeed in web analytics, or how not to be a Reporting Squirrel. The answer will invariably be:Before you provide the data, ask the requestor what is the business question ...
Toegevoegd op: 04 oktober 2010www.kaushik.net/avinash/2010/10/re...
De onzin van conversie percentages
En ook maar meteen “de onzin van conversie funnels”…De meeste bij mij bekende website statistieken pakketten rapporteren op dezelfde manier over de zo belangrijke cijfers “uitval in de sales funnel” en “conversie percentage”. Er wordt gekeken naar de ...
Toegevoegd op: 29 september 2010www.webanalisten.nl/analyse/de-onz...
Populaire items in de kennisbank
- Top 10 landing page ideas for 2010Landing pages should be the most exciting program you work on. Where else can you experiment freely, test easily and achieve positive results so quickly?
- Dynamic tabs using jQuery - why and...This tutorial will show you how to use jQuery to create tabs that can be added and removed dynamically. Although the example looks bulletproof, there are some questions I will raise about how to use tabs and in which context should they be used in order t ...
- Custom Variables in Google AnalyticsLast fall Google announced the release of the much anticipated Custom Variables in Google Analytics. Previously the only out of the box way to segment visitors on your site using custom metrics was to use the User Defined variable.
Over de auteur
Ik ben Martijn van Vreeden, conversie optimalisatie specialist en webanalist bij Pon Automobielhandel in Leusden.
Neem contact met me op