11 Conversion Rate Optimization Lessons Learned in 2009
"Don't do viral marketing until your product doesn't suck. If you do, more people will find out your product sucks." This pearl of wisdom from serial entrepreneur Dave McClure applies well not only to product development, but also to conversion rate optimization.
Populaire items in de kennisbank
- Conversion Funnel Web Analytics...Instead of using margin and volume to make your web analytics framework, It may be easier to build it out using a conversion funnel. The different steps of the funnel give you ideas and starting points for brainstorming the functions your site has. It als ...
- Is 2010 the Year of Conversion Rate...This is not very digital, but even a stopped clock is correct two times a day. My first ClickZ column, “Marketing is NOT Sales” was written exactly nine years ago today I wrote this column.
- Post-Click Conversion Optimization...Some retailers have great success persuading customers to buy after a single click on a paid search ad. The reality for most companies, however, is that single click-to-purchase transactions are rare. It can take several visits and multiple touch points b ...
Over de auteur
Ik ben Martijn van Vreeden, conversie optimalisatie specialist en webanalist bij Pon Automobielhandel in Leusden.
Neem contact met me op